POWERS Goes for Adds with “Beat Of My Drum” (single) – Digital Servicing Only
LA-based duo POWERS has exploded virally over the past couple of weeks with their infectious pop single “Beat of My Drum,” which hit number one at Hype Machine and has quickly amassed more than 100,000 listens on both SoundCloud and Spotify. “Beat Of My Drum” is a fun and lively disco-tinged song, filled with hypnotic buildups that lead into a relentlessly catchy chorus, and is a perfect follow up to the group’s previous genre-bending singles “Money” and “Gimme Some.”
Comprised of Alex Da Kid protégé Del Rio and accomplished songwriter Crista Ru, POWERS takes inspiration from a “collage” philosophy while maintaining deep roots in traditional songwriting. Of “Beat Of My Drum,” the duo says, “[it’s] an appropriate introduction to the world that we’ve been crafting over the past year in the studio. The song is about doing your own thing and making your own way, which has always been our mantra as POWERS.”
“[On “Beat on My Drum,”] they refine their take on pop without losing their capacity for vibrant production that smartly tweaks the familiar and sharp writing that’s direct enough to impact the brain after a single listen. A fun, catchy cornerstone for your summer playlist.”
-Pigeons and Planes
“It’s clear that they know how to make a hit track – and ‘Beat Of My Drum’ is a prime example.”
-The 405
RIYL: alt-J, Chvrches, M83, MGMT, Phantogram
Digital Servicing Only
Going for Adds 5/25 & 5/26
FCC CLEAN
Label: B3SCI